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Protector
Fuzz led creative strategy for Protector, a personal security app, producing a “girls with bodyguards” content series filmed over four days in NYC. The campaign generated 20M+ views, 3M+ likes, 33K+ pre-orders, and 40K+ new followers—organically. Protector later launched at #3 in the App Store’s Travel category.

Press
The Times
New York Post






Fuzz Item 01: Phoebe Beanie
Fuzz & Fuzz created a limited-edition “Phoebe Beanie” collection by transforming their pet bunny’s naturally shed fur into hand-spun, crocheted beanies. They documented the process in a four-part Instagram/TikTok series that went viral, driving major audience engagement and demand for the drop.

Press
New York Post
Daily Mail
People






Over Your Shoulder
Fuzz produced an “Over Your Shoulder” TikTok series for LA-based tech startup, Genies. The content organically captured the experience of watching others use the digital fashion app. The four-part stunt generated 5M+ views in one week, drove 50K+ downloads in four days, and pushed Genies to #10 in the App Store’s Social Networking category.
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